Amid conflicting expectations, the growing number of digital tools and the uncertainty surrounding the “hidden job market”, building a career plan has become increasingly complex for PhD candidates and PhD graduates.
This training programme offers an opportunity to step back and take action: clarify your professional identity, increase your online visibility, make the most of your network and tailor your application materials to the expectations of the socio-economic world.
Through practical exercises and the thoughtful use of generative AI, participants learn how to showcase their skills, strengthen their professional presence and develop a coherent strategy to achieve their career goals.
Programme
Methods and concepts
- Understand the key issues surrounding professional visibility, digital identity, search engine optimisation, consistency across application materials and keywords
- Explore how to use LinkedIn, networking, publications and generative AI tools effectively
- Identify recruiters’ expectations and understand ATS principles for non-academic CVs
Practical exercise
- Analyse your digital presence and define your professional keywords
- Optimise the key sections of your LinkedIn profile: headline, summary and experience
- Write a networking message or a LinkedIn post
- Tailor your CV to a job posting or sector with the help of AI
Learning outcomes
- Identify the skills and keywords associated with your profile
- Clarify your professional positioning
- Build a consistent and compelling LinkedIn profile
- Leverage professional networking opportunities
- Tailor your CV to a specific sector or job posting
- Use generative AI to help showcase your professional background
Pedagogical approach
Interactive workshop combining:
- Methodological insights and key concepts
- Individual exercises and hands-on activities
- Group discussions and peer exchange
- Demonstrations of digital tools
- Guided use of generative AI tools
Assessment & follow-up
- Formative assessment through practical exercises, with feedback from the trainer and peers
- Operational skills assessment questionnaire / Self-assessment questionnaire
- Post-session satisfaction survey
